CREA Café Blog
CREA’s 2025 Annual Report is Here
Read more
National Ad Campaign
Showing Canadians the indispensable value REALTORS® bring to the real estate journey.
Why We Campaign
CREA's core mission is to champion REALTORS® as a key part of the Canadian home buyer’s journey to ownership.
“Together, we’ll make home happen” brings this to life by highlighting the partnership between REALTORS® and their clients; and the essential guidance, insights and knowledge they have to offer.
REALTORS® are Trusted Guides
From search to sold, your REALTOR® skillfully navigates you through one of lifeʼs most ambitious and defining journeys.
REALTORS® are Matchmakers
With a deep understanding of the market and your unique personality and needs, your REALTOR® helps you find the home that is right for you.
REALTORS® Explain
The home buying process is complex. Your REALTOR® takes the confusion out of buying a home and explains each step of the way in terms you understand.
Learn more
Our Media Plan
The campaign is live from March 17 to September 21, 2026. The campaign leverages these media mediums:
- streaming services and devices (including Netflix, Amazon Prime, and Roku) and online video (including YouTube and other web placements);
- social media (paid ads and influencer partnerships); and,
- digital out-of-home and cinemas (select markets).
REALTORS® can learn more on member.CREA.ca.
